{"id":535,"date":"2016-09-19T00:58:00","date_gmt":"2016-09-19T03:58:00","guid":{"rendered":"https:\/\/businessmedialab.com\/?p=535"},"modified":"2016-09-19T00:58:00","modified_gmt":"2016-09-19T03:58:00","slug":"las-redes-sociales-segun-la-edad","status":"publish","type":"post","link":"https:\/\/2025.businessmedialab.com\/index.php\/2016\/09\/19\/las-redes-sociales-segun-la-edad\/","title":{"rendered":"Las Redes Sociales seg\u00fan la edad"},"content":{"rendered":"\n<p class=\"has-medium-font-size wp-block-paragraph\">Uno de los grandes dilemas a la hora de seleccionar las Redes Sociales para emitir ciertos mensajes es qu\u00e9 target encontramos en ellas. Y una orientaci\u00f3n aproximada -aunque nunca exacta- del tipo de audiencia lo brinda la edad del p\u00fablico. En este&nbsp;<a href=\"http:\/\/www.comentariosblog.com.ar\/2016\/06\/24\/redes-etarias\/\" target=\"_blank\" rel=\"noopener\">estudio de Carrier y Asociados<\/a>&nbsp;podemos encontrar la segmentaci\u00f3n de cada Red en la Argentina. Y hay que destacar algunos datos:<\/p>\n\n\n\n<ul class=\"has-medium-font-size wp-block-list\">\n<li>En Snapchat el p\u00fablico m\u00e1s numeroso es el menor de 24 a\u00f1os, pero es primera minor\u00eda, es decir, no llegan a ser m\u00e1s de la mitad. Lo siguen los que tienen entre 25 y 34 a\u00f1os.<\/li>\n\n\n\n<li>El 64% de los usuarios de Instagram son menores de 34 a\u00f1os. Pero en Tinder suman 77% de&nbsp;la misma edad.<\/li>\n\n\n\n<li>Pinterest es la Red con mayor audiencia adulta, de m\u00e1s de 55 a\u00f1os: suman el 11%<\/li>\n\n\n\n<li>\u00bfS\u00f3lo el 5% de los usuarios de Tinder tienen entre 45 y 55? \u00bfEn serio?<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/2025.businessmedialab.com\/wp-content\/uploads\/2016\/09\/2016-06-24-redesxedad.jpg\" alt=\"\" class=\"wp-image-101\"\/><\/figure>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Fuente:&nbsp;<a href=\"http:\/\/www.comentariosblog.com.ar\/2016\/06\/24\/redes-etarias\/\" target=\"_blank\" rel=\"noopener\">Carrier y Asociados<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Uno de los grandes dilemas a la hora de seleccionar las Redes Sociales para emitir ciertos mensajes es qu\u00e9 target [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":876,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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